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  • The Color Purple: the color of purpose and spirituality

    The Color Purple Beckons Yoga Clothing meaning of purpleThe robes of nobility were purple for centuries. It is our most royal color and is associated with wealth, prosperity, sophistication, opulence, dignity, nobility and prestige. Purple is also the color of good judgment and people seeking spiritual fulfillment.

    On a recent trip to the local farmer's market, my culinary daughter and I discovered this gorgeous eggplant. Nature is filled with beauty in every color.

    In my early twenties, purple and chartreuse were the only colors I wore. I was nuts about the color purple. Now that I am older and far more sophisticated, my wardrobe is severely lacking in this important color.

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  • Denise Cook and the Beckons Love Shrug

    The funny thing about clothing is that on rare occasions, you find the perfect piece that you wear until it is a shred. If that item is clean, it is on your body. Clothing companies bring out new garments each season, abandoning past designs quickly, so there is little chance of replacing a favorite piece. If we only knew it would become a favorite, we would buy one in every color that very season.

    We started Beckons with all the favorites from our past: the perfect halter, cami, t-shirt and capri. We also love it when people ask us to reproduce something they have loved and need to replace. Denise Cook, Denver-based yoga instructor, came to us with the simple sleeves she had long-since worn out. They may not be the exact same as the ones she loved but it is our revised version of something missing in the market place. Please enjoy the love shrug. You have Denise Cook to thank for the idea.

    Denise Cook teaches Vinyasa and Yin Yoga throughout Denver, including leading retreats and conducting teacher trainings. She helps students use their practice to find their inner passion in life. Please visit her website at denisecookyoga.com.

  • The Color of Indigo: the color of intuition and mental clarity

    Nothing is better than your favorite pair of jeans. Denim jeans are most often indigo. Like black pants, you can put any and all colors with indigo denim. Besides our favorite jeans, dark grapes, the midnight sky, and blueberries are indigo.

    The Color Indigo Beckons Yoga Clothing meaning of indigoOne of my favorite stores in Colorado is Kansas City Kitty, owned by Christine Wolf Guthrie and Trista Price. They always have a wonderful selection of great jeans, in addition to a full store of cool kitschy items and clothing. This photo is from their 70-inspired store. The dark indigo looks especially good with this awesome orange chair.

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  • Vital Yoga and Beckons Bring Organic Clothing to Samburu People of Kenya

    Beckons Yoga Clothing partners with Vital Yoga for Samburu TribeBeckons has partnered with Vital Yoga of Denver to bring their organic clothing to the Samburu Tribe of Kenya. Micah and Desi Springer, owners of the flourishing Vital Yoga, have developed a strong friendship over the years with the Samburu people of Kenya. Micah met this precious group of friends during her post-college travels around Africa. Over the past twenty years she has been working with this nomadic tribe, bringing several groups of adventurers over to experience their indigenous culture.

    Samburu_people in traditional garmentsThe Samburu people are nomadic pastoralist, raising cattle, sheep and goats, moving camp to support the needs of their animals. They are extremely dependent on their animals for survival. The Samburu people live just north of the equator in the Rift Valley province of Northern Kenya. Lepakiyo is a leader for his region in Kenya and has recently traveled to Colorado to visit the Springer sisters. Because it is very difficult to ship / transport goods to this remote area of Kenya, Micah and Lepakiyo have escorted the 150 pounds of hemp and organic cotton clothing back to Africa on their recent journey.

    Often we do not realize what our “good intentions” do to a community. I have been concerned with flooding an area with clothing only to displace the community’s dressmakers. It would be very sad if my good deeds actually were having a negative impact on the community. Lepakiyo has assured me that this will not be a problem. He has built many schools in his region and the clothing will be distributed to the students of his schools. He believes they will be very happy to receive the colorful items. You can see from the photos of his beautiful people, in their traditional dress, that they appreciate color as much as we do at Beckons.

    Read more about the Samburu people.

    Read more about Micah Springer and her relationship with the Samburu People.
    Visit Vital Yoga online or stop by one of their two studios and take a yoga class.
    Denver: 3955 Tennyson Street, Denver, CO 80212, 303.477.8545
    Golden: 1224 Washington, Golden, CO 80401, 303.279.3779

  • The Color Blue: the color of self-expression and truth

    Most people claim blue as their favorite color. This is likely because it represents freedom, creative self-expression, communication, inspiration, confidence, integrity, wisdom, truth, and independence — America was built on these same values, hence, the blue in our flag.

    The Color Blue Beckons Yoga Clothing meaning of blueLooking around my environment, blue is the least represented color. Here we have two bluebird salt and pepper shakers, lovingly given to me by a good friend. They hold a place of honor as my only blue treasures. The lack of blue in my environment could represent a feeling of limited self-expression. Curious!

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  • The Color Green: the color of love, growth and abundance

    Green is my favorite color — hands down. My Blumera bag, the most awesome bag I have ever had, is a snappy green (it is also the perfect shape and size.) My front room is painted a citrus green; the upper part of my office is called "spring green,” a perfect compliment to the white wainscotting below. To me it represents fresh ideas, abundance from the earth, and reminds me of the comfort of lying in the grass or rolling down a lush green hillside.The Color Green Beckons Yoga Clothing meaning of green

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  • Amy Ippoliti and Beckons

    Amy Ippoliti in Beckons Yoga Clothing Yoga CamisolWe are fortunate to sponsor International Anusara Teacher, Amy Ippoliti. We are thrilled with these photos of Amy in our Strength Yoga Cami. She makes us proud!

    Amy Ippoliti in Beckons Yoga Camisol berry yoga camisol

  • The Color Yellow: the color of optimism and radiance

    The Color Yellow Beckons Yoga Clothing Meaning of Yellow Bird Infinitiy ScarfYellow is the most visible color, the first color the human eye notices. It is the warm color of the sun and is associated with laughter, happiness and good times. The psychology of yellow is motivating, encouraging the positive use of personal power, optimism, self-control, confidence, clarity of thought, alertness, curiosity, perception, and awareness. Yellow helps manifest goals, brings a sense of radiance, and helps our light shine. It is the color of friendship. This photos is of the Beckons Infinity Bird Scarf.

    Physiologically, yellow energizes, relieves depression, improves memory, and stimulates appetite. A person surrounded by yellow feels optimistic because the brain actually releases more serotonin (feel-good chemical in the brain) when around this color. It has the power to speed up our metabolism and bring out creative thoughts.

    My design studio door is painted a happy yellow. You half expect to see a smiley face painted on it. My intention was to create an uplifting entry into my design space, motivating me to create cheerful, energetic clothing.

    Used sparingly, yellow can be an effective tool for impacting an audience by creating a cheerful, uplifting environment. Golden colors are associated with riches and will create a warm, wealthy-seeming space.

    Yellow is the color of the solar plexas chakra and controls the pancreas. This uplifting chakra color is associated with personal influence, authority, inner harmony, and acceptance of self.

    Because of its over-powering nature, yellow can also create feelings of frustration and anger, causing people to lose their tempers in yellow rooms. Yellow is also the most fatiguing to the eye due to the high amount of light that is reflected. Using yellow as a background can lead to eyestrain.

    How to use yellow to affect your life:

    Most people shy away from yellow. However, yellow comes in many shades, from pale pastels to deep, intense hues. 
If you’re uncomfortable with it, pair a yellow tee with your favorite pair of jeans. Play around with variations of yellow to find one that works with your personal coloring. My daughter, Peyton, wears a golden yellow scarf with nearly everything in her wardrobe. It looks great and sends a warm, happy message about how she is feeling inside.

    My favorite outfit in college consisted of an orangy-yellow mini skirt with matching shoes. I wore that combination every day it was clean. I felt snappy and creative in my marigold mini.

    When dressing for an interview, yellow can be very effective if used in small amounts. For a group interview setting, a well-chosen splash of yellow may be the warm, attention-getting piece that secures the second interview. Some fantastic golden yellow shoes may also do the trick.

    Being the color of the sun, yellow carries with it associations of good luck and a positive future in the Feng Shui tradition. Using the bagua method of Feng Shui, it is recommended that you use yellow in the center of your home to enhance the earth energy. With the compass method, yellow is best in the Southwest and Northeast to promote sociability and security.

    To stimulate the appetite and nourish digestion, while awaking your spirits, paint your breakfast area a happy shade of yellow; however, avoid yellow in the bedroom. It is overly stimulating and not conducive to restful sleep. Because it is a cheerful, energetic color, it is perfect for children’s toys, clothes, and playrooms.

    yellow jade on whiteTo benefit from the color yellow, you may choose to wear yellow gemstones including citrine, amber, topaz, yellow jade and yellow sapphire. These will give a boost to your sense of self, joy, strength, and inner harmony, especially when worn with intention.

    Choosing to wear yellow says to the world, “I accept myself completely.” It also says, “I am full of radiant light.”

    How wonderful yellow is. It stands for the sun. -Vincent Van Gogh

    For more information on color, please check out these color links:

    Introduction: Using Color to Change Your Life.

    The Color Red

    The Color Orange

    The Color Yellow

    The Color Green

    The Color Pink

    The Color Turquoise

    The Color Blue

    The Color Indigo

    The Color Purple

    The Color White

    The Color Gray

    The Color Black

    For further reading, check out these sources:

    http://www.precisionintermedia.com/color.html
    http://www.moosepeterson.com/techtips/color.html
    Leatrice Eiseman’s Web site, www.MoreAliveWithColor.com.
    http://www.digitalskratch.com/color-psychology.php
    Marian Davis, Visual Design in Dress, Englewood Cliffs, NJ: Prentice Hall Inc., 1980.
    http://www.colormeaseason.com
    http://crystal-cure.com
    www.about.com
    www.brainyquote.com
    http://thinkexist.com/quotes

  • The Color Orange: the color of creativity and enthusiasm

    My favorite orange coffee cup runneth over! It brightens my morning.

    The Color Orange beckons yoga clothing meaning of orangeNothing rhymes with orange, but many wonderful things sport this vibrant color. It is the most flamboyant color on the planet. The orange of a brilliant sunset inspires awe in even the most cynical. The color orange represents endurance, strength, vitality, celebration, self-respect, abundance, joy, openness to others and enthusiasm for life. It lifts energy and strengthens concentration. Orange is motivating. It is associated with fun times, happy, energetic days. It is the color of creativity and ambition. It is most appreciated by the young.

    Orange is a combination of red and yellow. It enjoys the cheerful effect of yellow. Because it is a warm color and very close to the color red, orange also shares many of the same psychological effects of red: increased sexuality, desire, pleasure, awe, and fertility. Like red, orange draws attention to the wearer.

    Orange is the sacral color of the second charka, governing the reproductive organs, where creative, sexual and emotional energies reside.

    Physiologically, the color orange energizes, stimulates the appetite and the digestive system. It is thought to increase the oxygen supply to the brain and stimulate mental activity.

    Most people feel ambivilant about orange. It is usually picked as a least favorite color in most color surveys.

    How to use orange to affect your life:

    When deciding what to wear to an interview, one would do well to avoid this color in large quantities, unless you are interviewing for a graphic arts position. Orange screams creativity. If you are an artist, wearing orange will reinforce the artsy look. A mere pair of orange sunglasses worn with a neutral outfit will send a subtle message of independent thinking.

    Some say that orange is associated with cheap things. Because of this, do not wear an outfit that is predominantly orange to any event where you are trying to impress others that you respect.

    When designing a product or look that is easy-going and youthful, one might consider incorporating some type of orange into the design.

    In the Feng Shui tradition, orange is most favored for southern spaces to bring warm, vibrant energy to a home. In the bagua area of fame and reputation (far center section) orange is particularly helpful; it symbolizes fire. Color can be introduced to a space through objects, paint, or art pieces. Placed with intention, this fire energy can bring with it the intense effects of love and companionship. Orange should be avoided in the bedroom unless passion is your goal.

    Carnelian malaTo promote rejuvenation and get your creative juices flowing, wear an orange gemstone of carnelian, sunstone, coral, or fire opal.

    Choosing to wear orange says to the world, “I feel creativity streaming through my body, soul and mind.” It also says, “My creativity has the power to create and transform.”

    There is no blue without yellow and without orange. - Vincent Van Gogh

    If you want this mug for yourself, they are made by Mary Davis of DavidStudio Fine Porcelain.

    For more information on color, please check out these color links:

    Introduction: Using Color to Change Your Life.

    The Color Red

    The Color Orange

    The Color Yellow

    The Color Green

    The Color Pink

    The Color Turquoise

    The Color Blue

    The Color Indigo

    The Color Purple

    The Color White

    The Color Gray

    The Color Black

    For further reading, check out these sources:

    http://www.precisionintermedia.com/color.html
    http://www.moosepeterson.com/techtips/color.html
    Leatrice Eiseman’s Web site, www.MoreAliveWithColor.com.
    http://www.digitalskratch.com/color-psychology.php
    Marian Davis, Visual Design in Dress, Englewood Cliffs, NJ: Prentice Hall Inc., 1980.
    http://www.colormeaseason.com
    http://crystal-cure.com
    www.about.com
    www.brainyquote.com
    http://thinkexist.com/quotes

  • The Color Red: the color of courage and action

    Color is considered one of the most useful and powerful design tools, red having the greatest power of all the colors. It is the color with the greatest emotion. It advances and screams for attention, “Here I am!” It warns us, makes us hungry, increases our risk taking, and grounds us. The color red gives the impression of seriousness and dignity. Red is love, passion, sex, ripeness, and fertility.

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